Specialty Events and Large Group Surf Lessons with San Diego’s Oldest Surf Shop
Pacific Beach Surf Shop is the perfect place to host your corporate events or specialty events! For anyone seeking the ultimate surf experience in San Diego, taking surf lessons at PB Surf Shop—the oldest surf shop in the city—offers an unparalleled opportunity. Our surf shop is a true San Diego institution, with over 63 years of rich history, expertise, and a deep connection to the local surf community. With many seasoned instructors, an unmatched legacy, and a commitment to quality, we guarantee that our surf lessons provide good times and unparalleled stoke! We’re the only surf shop in the San Diego Surfing Hall of Fame and we’ll do everything in our power to deliver you and your group an exceptional experience!
As the longest running surf shop in San Diego, we have catered to many various groups throughout and have left all clients thoroughly stoked and satisfied! We can accommodate your group for rentals and lessons of any size. In the past we have worked with multiple large businesses, sports clubs, schools, wedding parties, bachelor/bachelorette parties, and family reunions. We’ve had many repeat customers who come back to us every year, because they know we’re the best in the business! Depending upon the number of participants in your group we can give specialized group rate pricing on both lessons and rentals.
Contact us via email or phone to discuss pricing and scheduling.
The following outlines why you should choose our surf shop for lessons:
Deep Heritage and Legacy:
- Established Reputation: Founded in 1962, Pacific Beach Surf Shop is a part of San Diego’s surf history. As the oldest surf shop in the area, we’ve witnessed and contributed to the evolution of the sport, giving us a unique perspective that newer shops simply cannot replicate. We are currently the only surf shop to be inducted into the San Diego Surfing Hall of Fame.
- Local Community Connection: Our shop has long been a hub for surfers of all levels! Our history with the local surf community is deeply ingrained, allowing us to create an inclusive environment that fosters both learning and camaraderie. Our deck is the perfect place to come check the waves or take a quick rinse in our hot shower after a surf! We constantly have local surfers coming through before and after surf sessions to come hang out, which is a testament to being a pillar in the local surf community.
- Trusted Brand: Decades of service to our community have earned us a reputation of trust and excellence. Our customers can feel confident that they are learning from experts who have dedicated their lives to the sport. All the brands we carry for rentals, and for sale, are among the top names in the industry. We only provide top quality equipment for both lessons and rentals!


Experienced and Skilled Instructors:
- Certified Professionals: Our surf instructors are highly trained and Surf Instructor and CPR certified by Water Safety Specialists, ensuring that all lessons are safe and high-quality.
- Years of Experience: Many of our instructors have been with us for years, honing their teaching skills and understanding the best ways to guide beginners to experienced surfers alike. We require all surf instructors to have surfed at least 5 years and display a certain level of skill prior to being hired. This way you’re guaranteed to learn all the basics of surfing with proper form and etiquette. Unlike some of our competitors who do not thoroughly vet their instructors…
- Tailored Instruction: We believe in personalized lessons that cater to each student’s skill level and learning pace. Whether you’re a complete beginner or looking to refine your technique, our instructors have the knowledge and patience to help you succeed. We have worked with everyone from first timers, to advanced students looking to learn to blow their fins out and learn airs!


Authentic San Diego Surf Experience:
- Best Location in San Diego: Of all the Surf Shops and Surf Schools in San Diego, we have the best location of anyone. We’re located directly on the Boardwalk in Pacific Beach. The surf is literally steps from our front door! Our lessons take place directly in front of the shop, so you won’t have to lug your equipment down to the beach. Our location also ensures that, unlike other surf schools, you’ll be receiving dry, fresh, and clean wetsuits rather than ones that are still wet and sandy from the person who returned it 5 minutes before you showed up. We also have a hot shower outside on our deck, benches to relax and check the surf from, lockers to store your belongings and a bathroom and changing room.
- Surf Culture Immersion: We provide more than just lessons. At Pacific Beach Surf Shop, you’ll gain a deep appreciation for the rich history of San Diego surf culture, with access to our shop’s various amenities. For more advanced surfers in your group who want to rent glassed surfboards (hard boards) we have a wide variety of shapes from many of the top shapers in San Diego and Southern California.
Safe and Supportive Learning Environment:
- Smaller Group Sizes: To ensure maximum attention and safety, we limit our group sizes for lessons to a 5:1 student to instructor ratio. This allows for a more intimate learning experience where you can receive a more hands-on experience. We can also further limit student to instructor ratios upon request.
- Safety First: Our priority is your safety. We provide the necessary equipment, including high-quality surfboards and wetsuits, and ensure that all lessons are conducted with a strict focus on safety protocols.
- Beginner-Friendly: We offer a supportive and encouraging atmosphere for those who are new to surfing. Our instructors break down the steps of surfing into manageable segments, focusing on building confidence and ensuring that each student enjoys the experience.

Sustainable Practices and Community Involvement:
- Environmental Responsibility: As the oldest surf shop in San Diego, we are committed to protecting the ocean and our local beaches. We try our best to carry eco-friendly products, and we educate our students about sustainable surf practices, from reef-safe sunscreen to waste reduction.
- Community Engagement: We regularly sponsor local charity events, surf competitions, and beach clean-ups, further strengthening our ties to the community. By taking lessons with us, you become a part of the larger movement toward preserving our beloved coastline for future generations!
Special Offers and Discounts:
- Large Group Discounts: For groups of 10 and larger we offer special pricing that we don’t have listed online. The more people in your group the cheaper your rate will be! Please note that for large group surf lessons the city of San Diego caps us at 25 people in the water at one time, so if your group is larger than that we’ll have to break it up into different time slots. Contact us via email or phone to discuss pricing and scheduling. In the past we’ve accommodated bachelor/bachelorette parties, birthday groups, wedding parties, corporate events, school excursions, sports teams and many other large groups!
- Regularly Scheduled Lesson/Event Discounts: We can schedule your group or organization to have weekly, monthly, or seasonal lessons and rentals with us. We currently work with multiple local organizations who schedule seasonal weekly lessons and clinics with us, including Qualcomm and King Chavez charter school’s surf club. Whatever your scheduling needs are, we can accommodate you! By scheduling your group for recurring lessons/clinics we can pass along great discounts to you!
- Partner Discounts: We offer great discounts on rentals to employees, club members, and students of organizations who partner with us. For those who want to surf outside of their regularly scheduled lessons or who already know how to surf and don’t need lessons, we offer special rates on all of our rentals. These special rates can also be applied to skateboard, bike, body board, and beach chair rentals as well if you don’t want to surf while at the beach!

Taking surf lessons at Pacific Beach Surf Shop offers not only a chance to learn a new skill but an opportunity to connect with the authentic spirit of San Diego surf culture! With decades of experience, expert instructors, a commitment to safety, and a deep respect for the environment, we are confident that our surf lessons will provide an unforgettable experience for anyone eager to ride the waves!
We would love the opportunity to discuss further how PB Surf Shop can be a part of your surfing journey. Please contact us to learn more or to book your first lesson today!
Contact Information: 858-373-1138
info@pbsurfshop.com
https://www.pbsurfshop.com/
4208 Oliver Court, San Diego CA 92109